Forms built for follow-up

Know who to follow up with — and why.

Qualify people with skip logic and scores, connect campaign responses to their source, and review the people worth your next conversation in one place.

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FunnelForge starter templates for booking requests, job applications, lead qualification and customer feedback.

From click to next action

Make every response easier to act on.

FunnelForge keeps qualification, source and follow-up status connected from the first question to the final review.

Qualify

Stop asking every person the same questions.

Use skip logic to show relevant questions. Turn on scoring to calculate a score from the answers. You decide which answers matter and how many points they carry.

Route people with skip logic
Add points to the answers that matter

The FunnelForge form builder with Questions, editing controls and a live phone preview.

Connect

Keep campaign context from getting lost.

Publish your form, then create a campaign link for each channel or campaign. FunnelForge records the source with the response so context stays attached.

Give each campaign its own link
Keep source and response together

A published FunnelForge Form on a phone, showing one Question and large answer choices.

Follow up

Stop re-reading a flat response list.

See response counts and recent activity from your forms, then review answers and scores in Results. Search and filter responses, mark each one New, Shortlisted, Contacted or Rejected, then export the view you need as CSV.

Triage every response in one place
Filter, search and export CSV

The FunnelForge Forms list with lifecycle states, Response counts and recent activity.

Choose for the workflow

The form is only half the job

All three products can collect answers, branch and export. The useful difference is how much work remains between an ad click and a response your team can act on.

FunnelForge, Google Forms and Typeform compared across four campaign workflows
Workflow	FunnelForge	Google Forms	Typeform
Route and scoreCan answers change the path and add to a score?	Set skip logic per question and turn on scoring to calculate response scores from the points you assign.	Section routing is available for multiple-choice and dropdown questions; quiz answer keys assign points.	Branching, calculations and scoring can route people to questions, groups or endings.
Keep campaign contextCan the team see which campaign produced a response?	Create a named campaign link for each source; the source stays attached to the response and its results.	Create a share link with pre-filled answer values; responses can then go to Sheets or CSV.	URL parameters such as utm_source can travel in the share link and appear in the Responses table.
Review and triageWhat happens after a response arrives?	Search and filter one response list, then mark a response New, Shortlisted, Contacted or Rejected.	Review summaries, questions or individual responses; use a linked Sheet when the team needs its own workflow.	Search and filter the Responses table, inspect scores and add manual response tags.
Export the working setCan the current selection leave the product cleanly?	Export a CSV of the responses matching the active filters, including source, score and review status.	Download all responses as CSV or open them in a linked Google Sheet.	Export selected, searched or filtered responses as CSV or XLSX.

FunnelForge

Route and score: Set skip logic per question and turn on scoring to calculate response scores from the points you assign.
Keep campaign context: Create a named campaign link for each source; the source stays attached to the response and its results.
Review and triage: Search and filter one response list, then mark a response New, Shortlisted, Contacted or Rejected.
Export the working set: Export a CSV of the responses matching the active filters, including source, score and review status.

Google Forms

Route and score: Section routing is available for multiple-choice and dropdown questions; quiz answer keys assign points.
Keep campaign context: Create a share link with pre-filled answer values; responses can then go to Sheets or CSV.
Review and triage: Review summaries, questions or individual responses; use a linked Sheet when the team needs its own workflow.
Export the working set: Download all responses as CSV or open them in a linked Google Sheet.

Typeform

Route and score: Branching, calculations and scoring can route people to questions, groups or endings.
Keep campaign context: URL parameters such as utm_source can travel in the share link and appear in the Responses table.
Review and triage: Search and filter the Responses table, inspect scores and add manual response tags.
Export the working set: Export selected, searched or filtered responses as CSV or XLSX.

Best fit: FunnelForge

Form campaigns where you want to connect sources, add scoring and track follow-up status.

Best fit: Google Forms

Straightforward surveys and quizzes that belong in a Google Workspace workflow.

Best fit: Typeform

Forms with branching, URL parameters, response tags and CSV or XLSX export.

Comparing free plans? Tally includes unlimited forms and responses subject to fair use. Fillout includes 1,000 responses per month on Free. Both are worth considering alongside your follow-up workflow.

Competitor documentation checked 9 September 2026: Google Forms: show questions based on answers, Google Forms: create and grade quizzes, Google Forms: publish and share a form, Google Forms: view and manage responses, Typeform: branching logic, Typeform: create workflows and use URL parameters, Typeform: work with responses, Typeform: export responses.

Your next great form starts here

Small start. Serious possibilities.

Build, publish and understand your responses for free. Choose Pro for more AI and a form that is entirely your brand.

Free

Find your flow.

Everything you need to launch your first form.

$0/ month

Start free

Unlimited forms and responses on the current Free plan
Visual editor, Liquid theme and starter templates
Skip logic, scoring and campaign links
Results, response triage and CSV export
10 MB per uploaded file
3 AI generations / month

Pro

Preview pricing · coming soon

From idea to ready-to-refine.

More room to create. Your identity, front and centre.

$59/ month

Or $590 billed yearly — two months free.

Everything in Free
100 AI generations / month, including refinements
Chat to build questions, answer choices, scores and skip logic
Review each screen before creating a new draft
Remove the FunnelForge product badge
25 MB per uploaded file

Prices in USD, excluding applicable taxes. Annual plans are billed $590 upfront. Cancel renewal in your billing portal; access continues to the end of the paid period.

AI allowances reset each calendar month (UTC), do not roll over, and include generation attempts and refinements. Daily capacity limits also apply. Manual editing stays available.

No paid subscription is available yet. Free accounts are not charged automatically.

Have a launch or partner code? Apply it at checkout when Pro opens. Only one discount per purchase.

FAQ

Before you build your first form

What can I build with FunnelForge?

Build forms for lead qualification, booking requests, job applications and feedback. Start with a template or from scratch, then add questions, screens and branding.

How does qualification work?

You choose the rules. Skip logic controls which question or screen comes next. Turn on scoring to add the points you assign to answers into a response score.

Can I tell where a response came from?

Yes. Create a named campaign link for a source and use that link in the matching campaign. The source is recorded with responses that arrive through it.

What can I do with responses?

Open a response to review its answers, search and filter the list, update its triage status, and export the current filtered view as CSV.

Does a form go Live as soon as I create it?

No. A new form starts as a Draft. Preview it first, then Publish when you are ready to share its link. You can Unpublish it later.

Do respondents need a FunnelForge account?

No. Anyone with the link to a Live form can respond without creating an account or signing in.

What is included in the current Free plan?

The current Free plan has no form-count or monthly-response cap. Other limits still apply, including 10 MB per file upload and 20,000 rows per CSV export.

Make the next response easier to act on.

Build a form, set your qualification rules, and Publish when you are ready.

Create your first form

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